Job Description

Location: Alpharetta, GA (Hybrid / Onsite 2-3 days a week)

Salary:

100K - 130K base

Experience: 6+ years of SaaS/B2B Experience

Sponsorship: We are not accepting candidates who need employment sponsorship now or in the future.

JOB DESCRIPTION

Product Marketing Manager

We are looking for a Product Marketing Manager to join our growing B2B data management team. We need you to help scale our core go-to-market programs and turn our product capabilities into compelling stories and sales-ready content. You’ll be a builder and a progressive thinker, working in a fast-paced environment where you have the space to try new things and drive the business forward. You'll partner closely with teams across Product, Marketing, Sales, and Alliances.

What You'll Do: Key Responsibilities

You will report to the Head of Product & Customer Marketing and focus on four main areas:

1. Content Development

• Own the website content (homepage, platform, partnership, and use case pages) to ensure a consistent story from a customer's first touch through success.
• Create and maintain core collateral (product, use case, persona, and partner materials) that clearly communicates customer value and aligns with our positioning.
• Utilize AI tools (LLMs) to analyze sales calls, win/loss notes, and support tickets to quickly update messaging, talking points, FAQs, and pitch inserts for the sales team.

2. Demand Generation

• Create content for campaigns that maps to the buyer journey, including blogs, guides, webinars, and videos .
• Partner with the Revenue Marketing team to ensure consistent offers and narratives that drive qualified sales pipeline.
• Repurpose long-form content into short video scripts, social media posts, and email sequences using AI while maintaining our brand voice.

3. Analyst & Partner Relations

• Program-manage analyst briefings and inquiries , including scheduling, materials preparation, and managing formal submissions (RFIs).
• Build and refine pitch and training materials for our Technology Partners, Systems Integrators, and Resellers to help them effectively position our solution.

What Success Looks Like

First 90 Days

• Become a primary author of sales-ready collateral being used by the field.
• Build a solid understanding of the product, market, and competitors.
• Take over management of the current analyst relations program and document areas for improvement.
• Conduct a listening tour with cross-functional teams (Sales, CS, Product) to identify content gaps and publish a prioritized summary.

By 6 Months

• Support at least one analyst briefing or inquiry with high-quality materials.
• Publish a product marketing content strategy with a gap analysis and a 2-quarter roadmap.
• Deliver content for at least one integrated marketing campaign or event.

By 12 Months

• Lead the full update of the website copy and content (Platform, partnership pages, use cases, and homepage) aligned with leadership messaging.
• Demonstrate a measurable increase in seller readiness and content adoption .
• Operationalize AI across product marketing workflows, standing up a pipeline to quickly turn sales conversations into marketing assets.

Qualifications & Experience

You’ll love this job if you’re a clear, concise writer and editor ready to contribute to collateral development from day one.

• 6–8+ years of B2B Product Marketing experience , with a proven history of creating high-quality collateral that moves deals forward. B2B SaaS experience is preferred.
• Proven ability to translate product features and platform strategy into clear customer outcomes and value proof .
• Strong project management skills and the ability to manage priorities across multiple stakeholders.
• Demonstrated and repeatable use of AI tools (e.g., integrating sales call analysis with LLMs) to improve PMM efficiency and output without sacrificing quality.
• A proven ability to collaborate cross-functionally and build strong working relationships.

Benefits:

• Insurance (Employee sponsored health/dental/vision)
• PTO (Holiday, Vacation, Sick)
• Employee Share Units
• Professional Development Stipends
• Wellness Programs
• Onsite Fitness Center
• Company / Team Outings

Equal Employment Opportunity:

We are committed to diversity and inclusion. We welcome qualified applicants from all backgrounds, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Alternative methods of applying for employment are available for individuals with disabilities.

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